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Coldwell Banker Previews International, a world leader in the marketing of luxury homes since 1933, and exclusive to Coldwell Banker affiliates since 1994, recently released a profile of million-dollar-plus homeowners. The profile revealed some very interesting facts: Nearly one-third (31.5%) of luxury home purchasers paid cash. Of those who chose to take on a mortgage, 17% made a down payment of 50% or more. Many didn't immediately cosider this the "home of their dreams" — 41% planned on investing in major renovations. The number one profession of luxury home buyers is corporation executive, with entrepreneurs who own their business a close second. These were followed in order by doctors, bankers, lawyers, stockbrokers, actors, musicians, and inventors. With the "baby-boomers" leading the way, 67% of the buyers were between the ages of 35 and 55, but 28% were purchasing luxury homes as they moved toward retirement age (56 years and older.) Only 4% were under 34 years of age. Eighty-eight percent were married, and 55% had children. Designer kitchens are a most requested amenity, followed in order by media/entertainment rooms with theater-style seating, wine cellars, tennis courts/basketball courts, indoor pool, and ballroom/cigar room. In 2002, Coldwell Banker sales associates were involved in the sale of 11,158 properties priced at a million dollars or more with a toltal sales volume of $18.9 billion. |
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| Coldwell
Banker Mendham Office 21 East Main Street Mendham, New Jersey 07945 |
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973-543-2552 Fax: 973-543-2067 Email: info@MendhamMoves.com |
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